AW Computing has been hired to provide email marketing consulting for a business-to-consumer (B2C) commerce company based in the U.S. Which statement…

The CAN-SPAM Act sets the federal standard for commercial emails in the U.S., but individual states

can impose more stringent regulations. While the federal CAN-SPAM law provides baseline

requirements for email marketing, states may enact additional rules that supplement or exceed

these standards. However, federal law generally preempts state laws unless the state laws offer

greater consumer protection.

Example of Stricter State Regulations: Some states may have stricter opt-out requirements or enforce

penalties more rigorously than federal regulations.

Salesforce Documentation Reference: For more information, refer to Salesforce's Overview on CAN-

SPAM Compliance.