AlpmeTrails is a company that specialises in offering tailored walking holidays The company was set up by two people, who each own 50% of the…

To identify the stakeholder groups represented in the scenario, we need to analyze the relationships

and roles described:

Stakeholder Groups in the Scenario:

Owner:

The two founders of AlpineTrails, who each own 50% of the business, are clearly stakeholders as

owners. They have a vested interest in the success of the business and its partnerships.

Partner:

WalkNation is described as a partner organization that collaborates with AlpineTrails to offer special

holidays for its members. This partnership involves shared responsibilities (marketing and booking by

WalkNation, holiday organization by AlpineTrails).

Supplier:

AlpineTrails books hotels, transport, and equipment to create bespoke holidays. These entities

(hotels, transport providers, equipment suppliers) are suppliers to AlpineTrails and play a critical role

in delivering the holidays.

Manager:

While managers may exist within AlpineTrails, they are not explicitly mentioned in the scenario.

Therefore, this group is not represented.

Competitor:

Competitors are not mentioned or implied in the scenario, so this group is not represented.

Evaluation of Each Option:

A . Owner:

The two founders of AlpineTrails are explicitly described as owners.

Conclusion: This is a relevant stakeholder group .

B . Partner:

WalkNation is explicitly described as a partner.

Conclusion: This is a relevant stakeholder group .

C . Supplier:

Hotels, transport, and equipment providers are implicitly described as suppliers.

Conclusion: This is a relevant stakeholder group .

D . Manager:

Managers are not explicitly mentioned in the scenario.

Conclusion: This is not a relevant stakeholder group .

E . Competitor:

Competitors are not mentioned or implied in the scenario.

Conclusion: This is not a relevant stakeholder group .