Which aspect of whole-product thinking captures a Customer's price sensitivity?

The expected product is the aspect of whole-product thinking that captures a Customer’s price

sensitivity. Whole-product thinking is a framework that helps to define and deliver a complete

solution that meets the Customer’s needs and expectations. Whole-product thinking consists of four

levels: generic product, expected product, augmented product, and potential product. The expected

product is the level that includes the basic features and benefits that the Customer expects from the

product, and that determines the Customer’s willingness to pay for the product. The expected

product reflects the Customer’s price sensitivity, which is the degree to which the Customer’s

behavior is influenced by the price of the product.

Reference:

Customer Centricity - Scaled Agile Framework

Analysis of the Effects of Perceived Value, Price Sensitivity, Word-of …

Pricing Sensitivity: Meaning, Calculation & Strategy | Qualtrics

Which aspect of whole-product thinking captures a Customer’s price …