What is a good default sales ready lead score?

A good default sales ready lead score is 100, as this indicates a high level of interest and engagement

from the prospect. Lead scoring is a way of assigning a numerical value to each prospect based on

their behavior and profile, such as visiting your website, opening your emails, filling out forms, etc.

The higher the score, the more likely the prospect is to buy from you. A lead score of 100 means that

the prospect has met all the criteria you have set for a sales ready lead, such as viewing a specific

page, requesting a demo, or downloading a white paper. You can customize your lead scoring criteria

and thresholds according to your business needs and goals. For more details —> 12