Identify the name of Pega's business architecture design that aligns human intelligence and process automation with business logic to deliver…

Pega's Center-out business architecture is a model that places the customer journey and business outcomes at the core of the design. It orchestrates work by applying business logic and rules to automate processes and guide human tasks. This approach ensures consistent and context-aware interactions across all channels (such as web, mobile, and call center), effectively aligning human intelligence and process automation to deliver optimal, high-value solutions.

B. Customer-centric: This is a general business strategy and a key principle of the Center-out approach, but it is not the specific name of Pega's architecture.

C. Business-first: This describes a general development philosophy that prioritizes business needs, not the specific name of Pega's architectural model.

D. Pega Express: This is a light, agile delivery methodology for building Pega applications, not the name of the underlying business architecture itself.

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1. Pega Academy. (2024). Pega's Center-out approach. In the "Pega Business Architect" mission. This module defines the Center-out business architecture as the model that "breaks down organizational silos and delivers a consistent customer experience across all channels" by starting from the customer outcome.

2. Pega Documentation. (2024). The Center-out business architecture. Pega Platform™ Documentation. This section states

"The Center-out™ business architecture from Pega helps you deliver a consistent and seamless experience across all channels... It combines customer-centricity with business logic and process automation to deliver real-time

one-to-one customer engagement."

3. Pega Documentation. (2024). Pega Express methodology. Pega Platform™ Documentation. This resource explicitly defines Pega Express as "our light

design-focused delivery methodology

" distinguishing it from an architectural concept.