In which way should a sales representative drive trust through professional competency?

Professional competency is the ability to demonstrate knowledge and skills that arerelevant and

valuable to the customer. By collecting and processing information on products, competitors, and

industries, a sales rep can show their expertise, credibility, and confidence in providing solutions that

meet the customer’s needs and expectations.

Reference:https://trailhead.salesforce.com/en/content/learn/modules/sales-representativecertification-prep/sales-representative-certification-prep-prepare-for-your-exam